Sell to the $ "Clients" --> X, Y, formula
Sell to the customers -->Z
Sell to the employers
$ & time -> customers -> output -> stakeholders -> outcomes
1) Work cost of the project and then add a profit (most common way)
2) Work the money expectation, expect of customer
When presentiing the project at the end of the semester, we have to present it for our customers (as if)
Think of the cost of our project should be...defend it! Based on the "Z"
What are the stories around our project?
Remember that we sell -> Z to customers
X and Y to clients
We differentiate it by is it better or is it cheaper?
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